In my most recent post at Print Media Centr, I announce that I will be participating in PRINT 17, one of the US's largest print and graphic communications events, and I give thanks to the people I've met in the Printerverse who give me reasons and the means to attend.
My most recent post at Print Media Centr features an interview I conducted with Graphic Communications Scholarship Winner and City Tech valedictorian, Natalie Alcide.
“There is a Printerverse” was my very first Print Media Centr column. Look at me then: full of wonder at how the knowledge, technologies, interests, events, and organizations shared among ink-sniffers formed a culture and a “Printerverse.” Can you believe we were ever that young?
As I write this, I’m on a pre-summer business and friendship tour that has included several days in North Carolina and Georgia. I got a chance to meet with an old prospect turned friend turned new prospect and I chatted with a few people about work I’m doing around augmented reality (AR).
In my latest Print Media Centr column, I share how I discovered an old friend from college had once worked in the "Printerverse." I also solicit suggestions and guidance from our print and integrated marketing community that might help him return to the field.
On the heels of Pepsi misreading their audience, Andy Solages offers a poignant reflection on the effects of a bad marketing strategy, and missing voices.
Andy Solages on the opportunity Augmented Reality (AR) presents for print businesses to sell on value and not compete on commodity.
"Unbearably cute" is the requisite bad pun. There. Now read the blog and move on with your life.